Whether you're a major retailer or smaller independent merchant — you are the gateway to the hearts of consumers. You need a smarter supply chain, a more efficient, predictable flow of product for growth.
Trusted by the makers, movers and sellers shaping the drinks industry.
Funding, Logistics, Operations and Workflows optimised for the retailers and merchants of the drinks trade. The complexity, capital and scale required to bring hidden gems to shelf economically is challenging.
Fero’s working capital and supply- chain tech platform helps retailers and merchants reduce procurement friction and strengthen supplier relationships.
By enabling funding further up the supply chain, inventory arrives on time, in full and potentially with better economic unit costs — without adding financial strain downstream.
When your supply moves through Fero, your inbound logistics get lighter, smarter and easier to manage.
Fewer deliveries. Fewer touch points. Fewer operational hurdles. Better utilisation of every route and warehouse, as well as improved economies of scale.
Storage, tax, movement, export, bonded warehouses, delivery schedules, FX rates — the operational complexity adds up fast.
Fero coordinates it, tracks it, keeps it all compliant and all with the benefit of economies of scale.
From producer to purchase order, Fero aligns the entire ecosystem — giving retailers real-time oversight, automated reconciliation and the operational agility of a fully connected network. So you can focus on finding the next hottest product, rather than dealing with the headache of trying to get on shelf.
Speak with our team of industry experts to see how Fero can bolster your business.